Shopify platform offers a huge selection of different themes that are optimized for speed, every possible layout and screen resolution. It does not matter, whether your customers see your site from a tablet, smartphone desktop or laptop, your store is displayed perfectly with Startup theme by Pixel Union. This theme has 4.30 stars and offers free support.

reviews Startup by Pixel Union for shopify


Perfect for Direct-to-Consumer focused brands with small catalogs.
$220 USD


This theme is great for

Designed specifically for dropshippers
Quick setup
Theme setup steps are minimal to allow for quick launch
Selling internationally
Designed for stores that sell across regional boundaries

Cart and checkout

  • Cart notes
  • Quick buy

Marketing and conversion

  • FAQ page
  • Product reviews
  • Promo banners
  • Recommended products


  • High-resolution images
  • Product options
  • Product tabs
  • Product videos
  • Slideshow

Product discovery

  • Breadcrumbs
  • Recommended products
  • Sticky header

Reviews (last 4 reviews)

Total: 85 review (86% positive)

Little Dreamers Baby Sleep Co 6 days ago

A super easy theme to create your store in. But it's the support you get that makes the difference. Super responsive and flexible in making sure your site is how you want it. Highly recommend this theme.

スリーピー・トウフ Dec 03, 2021

What impressed me the most is how fast the team provide the adequate support. That makes me feel free to focus on the content of my web shop rather than dealing with problems I am not familiar with!

Forshelli Nov 15, 2021

I chose the startup theme because of its ease of use and speed with which I could get my website up and running. I love the OS 2.0 upgrade which makes all pages as customizable as the home page. It's literally drag-and-drop and changes take minutes. Customer service is responsive and gives you the exact solution you need. Thank you Corey for giving me the CSS tips to modify the look of my site!

Iron Earth Canada Jul 12, 2021

Startup is a great theme for us. It does everything we need it to do and it runs very well with many of the apps that we use. More importantly though, the support from Pixel Union is always very responsive. Their devs are quick to resolve any issues or conflicts with other code that pop up from time to time, to make sure the site runs optimally.

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